Fitness is a hot commodity, and demand for the tools to get in shape has skyrocketed since Team Beachbody began in 2006. The company is unusual in the direct sales arena in that home parties are not needed to sell the products - ranging from consumable weight-lost boosting shakeology products to popular fitness programs like the famous P90x and Shaun T’s Insanity workouts. Consultants use a variety of mediums to sell product, such as approaching fellow gym-goers one on one or even selling through booths at trade shows and fairs. Personalized e-sales sites and online back office software help representatives get new customers excited and involved with this superior fitness product company.